Hacking Nature - How to Produce a Natural Phenomenon
Dutch artist Berndnaut Smilde, the mind behind the iconic indoor clouds, has been working with rainbows since 2012, when he created the installation Unflattened - in which a small prism produced a rainbow over a picture of a landscape. But Berndnaut was determined to create a rainbow onto a real landscape, so that’s the mission he brought to a group of 12 carefully selected professionals – among them, a physicist, a nanotechnology artist, a coder, an architect, an urban planner and a video-maker.
On the night of May 26th, the group created a 45ish meters long rainbow, touching a few of the oldest buildings in the city. Documented, the temporarily-hacked landscape became a postcard.
The group also launched a video, a time-lapse and a website that gathers all of the documentation: presente.mesaecadeira.com
To create an artificial natural phenomenon onto the surroundings of the Red Bull Station Building - a rainbow that will temporarily hack the landscape.
We must generate a memory that will make the experience live on and find a way to make this memory tangible.
Our mission was to organize independently produced content in such a way that it became irresistible to any student preparing for ENEM (Brazilian university entry exams). And we did it.